Offre d’emploi: Senior Research Analyst (Web Analytics) at Canoe

Please take a look and forward this job on to anyone you think would be interested in the position, or anyone else who could help to find a great candidate either in Toronto or Montreal.

Senior Research Analyst

Canoe Inc. ( is currently looking for a Senior Research Advisor to work in either our downtown Toronto, ON office or our Montreal, QC office.

Canoe Inc. (a Quebecor Media company) has developed into Canada’s leading content provider since launching on March 4, 1996.  Staffed around the clock, Canoe provides news and information, including photos and data from Canada and around the world.

The Senior Research Advisor works independently but has many internal clients. In this analytical role, the individual must have excellent written and verbal communication skills. Data analysis and the ability to interpret results is an integral part of the role. This person must be able to work on multiple requests and within tight timelines.

The Senior Research Advisor must have good judgment in identifying data needs and areas of improvement. Identifying opportunities in revenue improvement, traffic forecasting and inventory management are part of this role.

Responsibilities include, but are not limited to:

· Provide data analysis and interpretation of data

· Identify areas of strengths and weaknesses for content and marketing teams

· Produce sales stories to improve ad revenues

· Identify areas where data needs to be improved

· Optimize use of Omniture

· Champion of Omniture for all internal clients including content, marketing, sales and senior executives

· Monitoring of traffic performance overall and by vertical

· Assist in the development of proprietary studies

· Conduct eCPM analysis

· Suggest improvements for revenue opportunities

· Suggest solutions for inventory issues

· Provide data for media kit

Required Skills:

  • Online experience is an asset
  • Online data analysis experience is a strong asset
  • Ability to speak French a strong asset
  • Demonstrated effectiveness in both oral and written communication skills

Education and Experience:

  • College/University Degree
  • 5+ years of experience in data analysis

Salary Range:                                     Commensurate with experience.

Benefits:                                              Company Life, Medical, Dental and RRSP Plan

Term of Employment:                        Full-Time                             

Interested and qualified applicants should submit their resume online at, keyword “Canoe”.

We thank all applicants for their interest, but only those selected for an interview will be contacted. No phone or agency calls, please.

Deadline for Applications:               June 15, 2007