[{"@context":"https:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/www.manuristrategies.com\/blog\/2010\/11\/11\/un-bronze-au-digital-marketing-awards\/#BlogPosting","mainEntityOfPage":"https:\/\/www.manuristrategies.com\/blog\/2010\/11\/11\/un-bronze-au-digital-marketing-awards\/","headline":"Un Bronze au Digital Marketing Awards","name":"Un Bronze au Digital Marketing Awards","description":"Cart1er Communication et Espresso M\u00e9dia ont r\u00e9cemment remport\u00e9 un Bronze dans la cat\u00e9gorie Ex\u00e9cution unique -  volet web dans le cadre des Digital Marketing Awards 2010 \u00e0 Toronto. La campagne prim\u00e9e: "Tr\u00e8s souvent, y’a rien \u00e0 voir" du MSSS. L’offensive consistait en un format publicitaire plut\u00f4t culott\u00e9! Lorsque l’utilisateur cliquait sur celle-ci, elle prenait contr\u00f4le du site visit\u00e9. L’interface disparaissait afin de laisser place \u00e0 l’entrejambe d’un jeune adulte censur\u00e9 par la mention "Tr\u00e8s souvent la chlamydia ne se voit pas", comme sur les affiches et les autres d\u00e9riv\u00e9s de la campagne. La pub fut int\u00e9gr\u00e9e \u00e0 divers sites, dont ceux de Bombe.tv et de MusiquePlus.   Cette campagne fut techniquement l\u2019une des plus complexes que nous avons r\u00e9alis\u00e9 \u00e0 l\u2019agence jusqu\u2019\u00e0 ce jour et probablement l\u2019une des plus complexes dans ma carri\u00e8re. Je crois que nous pouvons compter sur une seule main le nombre de fois que ce type de format publicitaire est apparu au Canada. Plus de 50 heures de travail acharn\u00e9 par notre \u00e9quipe m\u00e9dia, sans compter toutes les heures de d\u00e9veloppement & de programmation de nos partenaires technologiques ALT Productions et EyeBlaster. Bravo \u00e0 tous !   Autres d\u00e9tails de la campagne: http:\/\/www.manurimedia.com\/blog\/2010\/03\/01\/regarde-a-quoi-ressemble-une-chlamydia-partie-1\/ http:\/\/www.manurimedia.com\/blog\/2010\/03\/01\/regarde-a-quoi-ressemble-une-chlamydia-partie-2\/","datePublished":"2010-11-11","dateModified":"2025-05-23","author":{"@type":"Person","@id":"https:\/\/www.manuristrategies.com\/blog\/author\/yannickmanurimedia-com\/#Person","name":"Manuri Strat\u00e9gies | Yannick Manuri","url":"https:\/\/www.manuristrategies.com\/blog\/author\/yannickmanurimedia-com\/","identifier":3,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/ff96bfccbfee82ace16f1445c10bf5c7b48abd14370162c116e78416b69f8c84?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ff96bfccbfee82ace16f1445c10bf5c7b48abd14370162c116e78416b69f8c84?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Manuri Strat\u00e9gies | Yannick Manuri","logo":{"@type":"ImageObject","@id":"https:\/\/www.manuristrategies.com\/wp-content\/uploads\/2022\/12\/manuri_logo_250x250.png","url":"https:\/\/www.manuristrategies.com\/wp-content\/uploads\/2022\/12\/manuri_logo_250x250.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.manuristrategies.com\/wp-content\/uploads\/2023\/02\/manuri-featured-image.png","url":"https:\/\/www.manuristrategies.com\/wp-content\/uploads\/2023\/02\/manuri-featured-image.png","height":619,"width":1100},"url":"https:\/\/www.manuristrategies.com\/blog\/2010\/11\/11\/un-bronze-au-digital-marketing-awards\/","about":["Non cat\u00e9goris\u00e9"],"wordCount":236},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog","item":"https:\/\/www.manuristrategies.com\/blog\/#breadcrumbitem"},{"@type":"ListItem","position":2,"name":"2010","item":"https:\/\/www.manuristrategies.com\/blog\/\/2010\/#breadcrumbitem"},{"@type":"ListItem","position":3,"name":"11","item":"https:\/\/www.manuristrategies.com\/blog\/\/2010\/\/11\/#breadcrumbitem"},{"@type":"ListItem","position":4,"name":"11","item":"https:\/\/www.manuristrategies.com\/blog\/\/2010\/\/11\/\/11\/#breadcrumbitem"},{"@type":"ListItem","position":5,"name":"Un Bronze au Digital Marketing Awards","item":"https:\/\/www.manuristrategies.com\/blog\/2010\/11\/11\/un-bronze-au-digital-marketing-awards\/#breadcrumbitem"}]}]