[{"@context":"https:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/www.manuristrategies.com\/blog\/2007\/06\/27\/nouveau-format-publicitaire-explosif\/#BlogPosting","mainEntityOfPage":"https:\/\/www.manuristrategies.com\/blog\/2007\/06\/27\/nouveau-format-publicitaire-explosif\/","headline":"Nouveau format publicitaire explosif","name":"Nouveau format publicitaire explosif","description":"Un nouveau format a r\u00e9cemment prit forme chez Sympatico\/MSN, la pub dynamite. Je vous invite \u00e0 exp\u00e9rimenter ce nouveau format sur cette page. En fait, ce format existe depuis plusieurs ann\u00e9es (en plus petit) mais n’avait pas connu de succ\u00e8s commercial \u00e0 l’\u00e9poque. En r\u00e9sum\u00e9, la pub dynamite est un format tr\u00e8s traditionnel (ici en format gratte-ciel) mais ce qui est diff\u00e9rent est son comportement: il suit l’internaute dans sa lecture, c’est-\u00e0-dire qu’il se repositionne dans la page au fur et \u00e0 mesure que l’internaute d\u00e9file (haut en bas) . J’aimerais conna\u00eetre votre appr\u00e9ciation sur ce format: 1- Degr\u00e9 d’intrusivit\u00e9 (X\/5)2- Appr\u00e9ciation g\u00e9n\u00e9rale (X\/5)3- Le recommanderiez-vous (X\/5)4- L’ach\u00e8teriez-vous (X\/5) De plus, quels conseils et\/ou am\u00e9liorations sugg\u00e9reriez-vous ? De mon c\u00f4t\u00e9, compte tenu que je consid\u00e8re ce format assez intrusif, j’apporterais les changements suivants: a) Close button, afin de limiter le d\u00e9sagr\u00e9mentb) Limiter l’animation de la banni\u00e8re \u00e0 15 secondes (standard IAB) http:\/\/mieuxvivre.sympatico.msn.ca\/guide_vert\/index_dynamite_sepaq","datePublished":"2007-06-27","dateModified":"2025-05-23","author":{"@type":"Person","@id":"https:\/\/www.manuristrategies.com\/blog\/author\/yannickmanurimedia-com\/#Person","name":"Manuri Strat\u00e9gies | Yannick Manuri","url":"https:\/\/www.manuristrategies.com\/blog\/author\/yannickmanurimedia-com\/","identifier":3,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/ff96bfccbfee82ace16f1445c10bf5c7b48abd14370162c116e78416b69f8c84?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ff96bfccbfee82ace16f1445c10bf5c7b48abd14370162c116e78416b69f8c84?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Manuri Strat\u00e9gies | Yannick Manuri","logo":{"@type":"ImageObject","@id":"https:\/\/www.manuristrategies.com\/wp-content\/uploads\/2022\/12\/manuri_logo_250x250.png","url":"https:\/\/www.manuristrategies.com\/wp-content\/uploads\/2022\/12\/manuri_logo_250x250.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.manuristrategies.com\/wp-content\/uploads\/2023\/02\/manuri-featured-image.png","url":"https:\/\/www.manuristrategies.com\/wp-content\/uploads\/2023\/02\/manuri-featured-image.png","height":619,"width":1100},"url":"https:\/\/www.manuristrategies.com\/blog\/2007\/06\/27\/nouveau-format-publicitaire-explosif\/","about":["Marketing Web"],"wordCount":213},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog","item":"https:\/\/www.manuristrategies.com\/blog\/#breadcrumbitem"},{"@type":"ListItem","position":2,"name":"2007","item":"https:\/\/www.manuristrategies.com\/blog\/\/2007\/#breadcrumbitem"},{"@type":"ListItem","position":3,"name":"06","item":"https:\/\/www.manuristrategies.com\/blog\/\/2007\/\/06\/#breadcrumbitem"},{"@type":"ListItem","position":4,"name":"27","item":"https:\/\/www.manuristrategies.com\/blog\/\/2007\/\/06\/\/27\/#breadcrumbitem"},{"@type":"ListItem","position":5,"name":"Nouveau format publicitaire explosif","item":"https:\/\/www.manuristrategies.com\/blog\/2007\/06\/27\/nouveau-format-publicitaire-explosif\/#breadcrumbitem"}]}]