[{"@context":"https:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/www.manuristrategies.com\/blog\/2007\/05\/25\/ebay-le-roi-de-la-pertinence\/#BlogPosting","mainEntityOfPage":"https:\/\/www.manuristrategies.com\/blog\/2007\/05\/25\/ebay-le-roi-de-la-pertinence\/","headline":"Ebay – Le roi de la pertinence","name":"Ebay – Le roi de la pertinence","description":"Une des strat\u00e9gies employ\u00e9es par les Ebay de ce monde c’est d’acheter tous les mots-cl\u00e9s inimaginables dans les moteurs de recherche en esp\u00e9rant que vous cliquiez sur l’une de ses nombreuses pubs. Pour \u00eatre pertinent, Ebay emploie la strat\u00e9gie du \u00ab\u00a0keyword matching\u00a0\u00bb, en reprenant le mot-cl\u00e9 que vous recherchez dans les moteurs de recherche et en le copiant dans leur petit texte. Lorsque c’est fait avec minutie, les r\u00e9sultats sont excellents, dans le cas inverse \u00e7a donne de dr\u00f4les de r\u00e9sultats. Voici un bon exemple, tappez le mot \u00ab\u00a0lait\u00a0\u00bb dans Google. D\u00e9sirez-vous acheter votre lait \u00e0 prix imbattable ? \ud83d\ude42 ","datePublished":"2007-05-25","dateModified":"2025-05-23","author":{"@type":"Person","@id":"https:\/\/www.manuristrategies.com\/blog\/author\/yannickmanurimedia-com\/#Person","name":"Manuri Strat\u00e9gies | Yannick Manuri","url":"https:\/\/www.manuristrategies.com\/blog\/author\/yannickmanurimedia-com\/","identifier":3,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/ff96bfccbfee82ace16f1445c10bf5c7b48abd14370162c116e78416b69f8c84?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ff96bfccbfee82ace16f1445c10bf5c7b48abd14370162c116e78416b69f8c84?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Manuri Strat\u00e9gies | Yannick Manuri","logo":{"@type":"ImageObject","@id":"https:\/\/www.manuristrategies.com\/wp-content\/uploads\/2022\/12\/manuri_logo_250x250.png","url":"https:\/\/www.manuristrategies.com\/wp-content\/uploads\/2022\/12\/manuri_logo_250x250.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.manuristrategies.com\/wp-content\/uploads\/2023\/02\/manuri-featured-image.png","url":"https:\/\/www.manuristrategies.com\/wp-content\/uploads\/2023\/02\/manuri-featured-image.png","height":619,"width":1100},"url":"https:\/\/www.manuristrategies.com\/blog\/2007\/05\/25\/ebay-le-roi-de-la-pertinence\/","about":["Marketing Web"],"wordCount":119},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog","item":"https:\/\/www.manuristrategies.com\/blog\/#breadcrumbitem"},{"@type":"ListItem","position":2,"name":"2007","item":"https:\/\/www.manuristrategies.com\/blog\/\/2007\/#breadcrumbitem"},{"@type":"ListItem","position":3,"name":"05","item":"https:\/\/www.manuristrategies.com\/blog\/\/2007\/\/05\/#breadcrumbitem"},{"@type":"ListItem","position":4,"name":"25","item":"https:\/\/www.manuristrategies.com\/blog\/\/2007\/\/05\/\/25\/#breadcrumbitem"},{"@type":"ListItem","position":5,"name":"Ebay – Le roi de la pertinence","item":"https:\/\/www.manuristrategies.com\/blog\/2007\/05\/25\/ebay-le-roi-de-la-pertinence\/#breadcrumbitem"}]}]