[{"@context":"https:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/www.manuristrategies.com\/blog\/2007\/04\/06\/dell-vs-jeff-jarvis-le-pouvoir-des-blogues\/#BlogPosting","mainEntityOfPage":"https:\/\/www.manuristrategies.com\/blog\/2007\/04\/06\/dell-vs-jeff-jarvis-le-pouvoir-des-blogues\/","headline":"Dell vs Jeff Jarvis (le pouvoir des blogues)","name":"Dell vs Jeff Jarvis (le pouvoir des blogues)","description":"Int\u00e9ressant billet sur Buzzmachine \u00e0 propos de Ideastorm, un blogue corporatif de Dell. Je vous invite \u00e0 y jeter un coup d’oeil, vous assisterez \u00e0 une belle histoire qui d\u00e9montre en quoi \u00eatre ouvert, honn\u00eate et \u00e0 l’\u00e9coute d’un probl\u00e8me peut aider \u00e0 r\u00e9cup\u00e9rer la confiance d’un client. Le client en question, Jeff Jarvis, \u00e9tait tr\u00e8s m\u00e9content et malheureusement pour Dell, il \u00e9tait aussi un bloggeur tr\u00e8s influant. Dell aurait ignor\u00e9 ses plaintes et Jeff Jarvis d\u00e9cida de partager sa mauvaise exp\u00e9rience sur son blogue. Des milliers de plaintes se seraient alors succ\u00e9d\u00e9es. Voyez comment Dell a r\u00e9ussi \u00e0 reprendre la situation en main en utilisant son blogue. Suite sur BuzzMachine.","datePublished":"2007-04-06","dateModified":"2025-05-23","author":{"@type":"Person","@id":"https:\/\/www.manuristrategies.com\/blog\/author\/yannickmanurimedia-com\/#Person","name":"Manuri Strat\u00e9gies | Yannick Manuri","url":"https:\/\/www.manuristrategies.com\/blog\/author\/yannickmanurimedia-com\/","identifier":3,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/ff96bfccbfee82ace16f1445c10bf5c7b48abd14370162c116e78416b69f8c84?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ff96bfccbfee82ace16f1445c10bf5c7b48abd14370162c116e78416b69f8c84?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Manuri Strat\u00e9gies | Yannick Manuri","logo":{"@type":"ImageObject","@id":"https:\/\/www.manuristrategies.com\/wp-content\/uploads\/2022\/12\/manuri_logo_250x250.png","url":"https:\/\/www.manuristrategies.com\/wp-content\/uploads\/2022\/12\/manuri_logo_250x250.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.manuristrategies.com\/wp-content\/uploads\/2023\/02\/manuri-featured-image.png","url":"https:\/\/www.manuristrategies.com\/wp-content\/uploads\/2023\/02\/manuri-featured-image.png","height":619,"width":1100},"url":"https:\/\/www.manuristrategies.com\/blog\/2007\/04\/06\/dell-vs-jeff-jarvis-le-pouvoir-des-blogues\/","about":["Marketing Web"],"wordCount":133},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog","item":"https:\/\/www.manuristrategies.com\/blog\/#breadcrumbitem"},{"@type":"ListItem","position":2,"name":"2007","item":"https:\/\/www.manuristrategies.com\/blog\/\/2007\/#breadcrumbitem"},{"@type":"ListItem","position":3,"name":"04","item":"https:\/\/www.manuristrategies.com\/blog\/\/2007\/\/04\/#breadcrumbitem"},{"@type":"ListItem","position":4,"name":"06","item":"https:\/\/www.manuristrategies.com\/blog\/\/2007\/\/04\/\/06\/#breadcrumbitem"},{"@type":"ListItem","position":5,"name":"Dell vs Jeff Jarvis (le pouvoir des blogues)","item":"https:\/\/www.manuristrategies.com\/blog\/2007\/04\/06\/dell-vs-jeff-jarvis-le-pouvoir-des-blogues\/#breadcrumbitem"}]}]