[{"@context":"https:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/www.manuristrategies.com\/blog\/2006\/10\/30\/combien-payer-au-cpm-sans-se-faire-avoir\/#BlogPosting","mainEntityOfPage":"https:\/\/www.manuristrategies.com\/blog\/2006\/10\/30\/combien-payer-au-cpm-sans-se-faire-avoir\/","headline":"Combien payer au CPM, sans se faire *avoir*","name":"Combien payer au CPM, sans se faire *avoir*","description":"Vous vous demandez encore combien vous devez payer au CPM pour vos formats publicitaires ? Voici une bonne charte, bas\u00e9 sur ce que nous avons observ\u00e9 depuis la derni\u00e8re ann\u00e9e. Il y a certainement des exceptions, tel que votre volume d&rsquo;achat, votre potentiel, votre degr\u00e9 de sympathie aupr\u00e8s de l&rsquo;\u00e9diteur (!), mais \u00e7a vous donne de bonnes bases.","datePublished":"2006-10-30","dateModified":"2025-05-23","author":{"@type":"Person","@id":"https:\/\/www.manuristrategies.com\/blog\/author\/yannickmanurimedia-com\/#Person","name":"Manuri Strat\u00e9gies | Yannick Manuri","url":"https:\/\/www.manuristrategies.com\/blog\/author\/yannickmanurimedia-com\/","identifier":3,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/ff96bfccbfee82ace16f1445c10bf5c7b48abd14370162c116e78416b69f8c84?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ff96bfccbfee82ace16f1445c10bf5c7b48abd14370162c116e78416b69f8c84?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"Manuri Strat\u00e9gies | Yannick Manuri","logo":{"@type":"ImageObject","@id":"https:\/\/www.manuristrategies.com\/wp-content\/uploads\/2022\/12\/manuri_logo_250x250.png","url":"https:\/\/www.manuristrategies.com\/wp-content\/uploads\/2022\/12\/manuri_logo_250x250.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.manuristrategies.com\/wp-content\/uploads\/2023\/02\/manuri-featured-image.png","url":"https:\/\/www.manuristrategies.com\/wp-content\/uploads\/2023\/02\/manuri-featured-image.png","height":619,"width":1100},"url":"https:\/\/www.manuristrategies.com\/blog\/2006\/10\/30\/combien-payer-au-cpm-sans-se-faire-avoir\/","about":["Marketing Web"],"wordCount":63},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog","item":"https:\/\/www.manuristrategies.com\/blog\/#breadcrumbitem"},{"@type":"ListItem","position":2,"name":"2006","item":"https:\/\/www.manuristrategies.com\/blog\/\/2006\/#breadcrumbitem"},{"@type":"ListItem","position":3,"name":"10","item":"https:\/\/www.manuristrategies.com\/blog\/\/2006\/\/10\/#breadcrumbitem"},{"@type":"ListItem","position":4,"name":"30","item":"https:\/\/www.manuristrategies.com\/blog\/\/2006\/\/10\/\/30\/#breadcrumbitem"},{"@type":"ListItem","position":5,"name":"Combien payer au CPM, sans se faire *avoir*","item":"https:\/\/www.manuristrategies.com\/blog\/2006\/10\/30\/combien-payer-au-cpm-sans-se-faire-avoir\/#breadcrumbitem"}]}]